Broth simmered
for hours,
served in minutes.

Two homelands,
one table.

Wrap & Roll began with a simple idea: the fragrant, herb-laden street food of Vietnam deserves a home in the calm, forested quiet of Finland. Our founders grew up between Hanoi's morning pho stalls and Helsinki's winter mornings — and built a kitchen that honours both.

Every broth is simmered for at least twelve hours with charred ginger, star anise and roasted bones. Every roll is wrapped by hand. And every dish is plated with the same restraint and clarity you'll find in Nordic design — nothing extra, everything essential.